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Why Apple TV+ is offering a free weekend of binge-watching

NEW YORK (AP) — Apple TV+ is hoping people will make a dent in the Strategic Popcorn Reserve by bingeing its streaming TV and movies for free this weekend in what experts are calling a canny promotion. The two-day offer this Saturday and Sunday is intended to give viewers a taste of what’s behind the Apple paywall and get them hooked, ready to fork over $9. 99 a month in the U. S. Michael D. Smith, a professor of information technology and public policy at Carnegie Mellon University, said...

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