Hollywood gets into the microdrama race as mobile-first storytelling draws stars and major studios
LOS ANGELES (AP) — While much of Hollywood was consumed by the streaming wars, Issa Rae was studying a different mode of entertainment thousands of miles away: microdramas. No stranger to creating a successful online series, the Emmy-nominated actor and producer became intrigued by China's booming market for the short, mobile-first soap operas, seeing its potential to build audiences and intellectual property. In May, Rae's Hoorae Media released the thriller “Screen Time,” one of the by...
Read MoreFri, 26 Jun 2026
- Hollywood gets into the microdrama race as mobile-first storytelling draws stars and major studios
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